AI-assisted business planning

From business idea to a plan you can defend.

AIdea walks you through a proven, step-by-step framework, from your first idea to your business model. An AI co-founder helps you research, draft and question every step. You make the decisions.

Built on the Disciplined Entrepreneurship framework.

Illustration of the AIdea workspace with an example plan.

Why AIdea

Most business plans are guesses written down. AIdea helps you check yours.

  • A clear path

    No blank page. Each step builds on the one before, from your market to your pricing, so nothing important gets skipped.

  • Evidence, not guesses

    Research comes with its sources. Your riskiest assumptions go into one place where you plan tests and record what you learn.

  • You stay in charge

    When the AI co-founder suggests a change to your plan, you see it first and accept or reject it.

How it works

One guided path, from idea to business model

AIdea follows the steps of the Disciplined Entrepreneurship framework. Each step has its own workspace, with AI help where it is useful.

  1. Start with your idea

    Describe your idea and answer a short survey. AIdea uses your answers to set up your plan.

    • Business Idea
  2. Find your first market

    Explore possible market segments, research the promising ones, and choose the one to win first.

    • Market Segments
    • Deep Research
    • Beachhead Market
  3. Know your customer

    Describe your end user, size the market, build a persona and map how they would find, use and pay for your product.

    • End User Profile
    • TAM Calculation
    • Persona
    • Lifecycle
  4. Shape your offer

    Turn benefits into a product spec, put numbers on your value, line up your first ten customers and see where you stand against competitors.

    • Product Spec
    • Value Proposition
    • Next 10 Customers
    • Define Your Core
    • Competitive Position
  5. Plan how you sell and earn

    Map who makes the buying decision and how you win customers, choose a business model, and check that the numbers work.

    • DMU Map
    • Acquisition Process
    • Follow-on TAM
    • Business Model
    • Pricing Framework
    • LTV Calculation
    • Revenue Engine
    • CoCA Analysis
  6. Test what you assume

    Pull out the assumptions your plan depends on and test them with real evidence before you bet on them.

    • Key Assumptions
    • Test Assumptions

Features

Everything your plan needs, in one workspace

Research, customers, numbers and evidence stay connected, so a change in one step can inform the next.

  • AI co-founder

    Ask questions about any step in chat. It knows your plan and can propose edits that you accept or reject.

  • Research with sources

    Market research arrives with the links it is based on, so you can check the facts yourself.

  • Market segments

    Compare possible segments side by side and pick a beachhead market to win first.

  • Customer personas

    Build a clear picture of your end user, then practice a conversation with an AI version of your persona before you talk to real people.

  • Market size (TAM)

    Estimate your total addressable market, with the research behind the numbers.

  • Value proposition

    Compare how customers work today with what your product makes possible, in numbers.

  • Next 10 customers

    Keep a pipeline of your first ten customers, track interviews, and get interview questions tailored to your plan.

  • Competitive position

    Place yourself and your competitors on a simple chart built around what customers care about most.

  • Decision-making unit

    Map everyone involved in a purchase, from the person who uses your product to the person who signs.

  • Business model

    Compare candidate business models against what matters in your market, then choose one and plan how it can grow.

  • Pricing and unit economics

    Choose a price to test, look at competitor pricing, and work out customer lifetime value and the cost to win a customer.

  • Hypothesis Hub

    Write down your assumptions, plan how to test them, and attach the evidence you collect.

  • Plan Health

    An AI check of your whole plan that flags issues that may need your attention.

  • Documents and interviews

    Upload your documents and customer interviews. AIdea draws on them as you work and helps you analyze what customers said.

  • Plan Wiki

    A wiki for each plan, built from your sources with citations. Pages are added only after you review them.

Who it's for

For people turning an idea into a venture

  • Early-stage founders

    You have an idea, or a few, and want a structured way to find the right market and test your thinking before you spend months building.

  • Entrepreneurship students

    You are working on a venture project and need to turn the framework into real deliverables, one step at a time.

Plan your venture with AIdea

Want to try AIdea? Send us a short email and we will get back to you.

Or write to support@aidea.business from any email account.

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